Certified Professional Coach Molly Gordon,
CPC
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The Authentic Business Transformation Program

Goodness - that's quite a name, isn't it?

The thing is, it's as accurate a description as I've found for what accidental entrepreneurs need to succeed. It covers:

- Working on yourself so that you don't get in your own way. (Hey, it happens to the best of us.)

- Planning a business that fits "just right," including finding clients and connecting with them.

- Getting paid. It's not about the money, but if you're going to be in business, you've gotta have it.

Building a business of your own is like building a house. The question to ask before you start is: What kind of house are you wanting to build?

You can get order house plans from a catalog, and some of them are pretty nice. If you have limited resources, a simple want list, and are realistic about what you will get for your investment, this is a good place to start.

But if you've grown out of your starter home or are in a position to build a custom home, you'll want your own architect.

In that case, it's all about the fit. Poke around here, read some articles. I'm not interested in trying to sell you. In fact, you need to apply for one of the 5 available places.

What does it cost?
Foundation Program
- Initial audit of marketing and communications, desired objectives, and resources
- Twice monthly individual one-hour coaching/consultations
- Once monthly conference calls with other clients in the program (recorded so you can benefit even if you cannot make the call - but it's worth turning your schedule upside down to participate)
- Weekly assignments
- Access to client area of Web site with exclusive resources
- Interactive online forum (clients only)
- Detailed critiques of marketing materials (in client form)
- Unlimited support in the client forum
- Unlimited one-on-one email support

Premium Program
Everything in the Foundation Program plus:
Editing for one landing page or brochure
Extended email support (90 days)

If you hired me as a consultant at my hourly rate of $325, you'd spend $12,500 - $20,000 for these services.

I think that's a lot of money. But I'm not telling you to impress you. I'm telling you so that you understand what's possible. If this program is right for you, you'll easily earn many times your investment in increased earnings.

The investment in the Foundation Program is $4950; the the Premium Program is $5350. You can pay all at once or in six monthly installments. If you pay in full at the start of the program you get a 10% discount.

I'm currently accepting applications for opening beginning in January, 2008.
To apply, email

In your email, tell me:
- Why this feels right to you.
- Why now (as opposed to last year or next year, for example).
- What results you expect from the program.
- Any question you'd like me to answer.

Coming in 2008 - ShaBoomers: The Authentic Business Transformation Team.

It's still in the design phase, and I am so excited about it I could pop. ShaBoomers is a 12-month coaching and mentoring immersion program for growing your just-right business. If you are accepted, you will work your tail off. You will also make lifelong friends, amaze yourself with your accomplishments, and - if you do the work - you will have a dream business.

You can't even sign up yet, but you can ask questions and I'll let you know when applications are open. And before you do that, let's talk about what it will cost.

A lot. Or hardly anything. It really depends on you.

For the first year, the cost is $3600. That's less than a third of what one-on-one coaching would cost. And I can already tell you that the cost will go up by at least $1500 in 2009.

Qualifications

Before your application will be considered, you need to:

Read The Way of the Accidental Entrepreneur. Study it. You will return to the principles in this book over and over again - they are the basis for your success.

Be a member of Shaboom County. Shaboom County is an a members-only intentional community for people who are growing their businesses using the principles of The Way of the Accidental Entrepreneur. It is being road-tested during the summer and fall of 2007, and it will be open to new members in October, 2007.

Sheesh. Does it seem like I'm making it awfully hard for you to get in?

There's a reason. Only 12 people can become Boomers in 2008. There's no room for anyone who isn't ready for this level of commitment. That doesn't mean you're wrong if you don't fit the profile. Not at all. It just means that there is something else - something I offer or something you'll find elsewhere - that is a better fit. The last thing I want if for you to feel "less than." (Will it help if I tell you that I wasn't ready for a program like this until I'd been in business five years?)


molly@mollygordon.com | Phone: 360.697.7022 | Fax: 801.996.7022

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Date Last Modified: 5/25/07